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Create an Analytics Dashboard: Which Metrics Impact Sales?

Transform monthly sales data from 'how many did we sell' to 'why did we sell', strengthening your strategy.

6/15/2026 · 9 min read · Postique Blog

Numbers can be impressive, but structure is necessary for decision-making.

Essential KPIs

  • CTR (click-through rate to the sales page)
  • Checkout start rate
  • Email open + click-to-buy
  • CAC and customer lifetime value (LTV/CAC)

Update the dashboard every 14 days and shift resources toward the two channels with the strongest contribution to profitable sales.

Your next step

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